It’s iPhone 3Gs day today! I got my shiny, 32GB white one today via FedEx!
While I’m glad I have it and was able to get it on “Day 1″, there’s a little part of me that wishes I could have gone to the Apple store in Tulsa, OK, to buy it there. I’m a geek. I love the experience of physically going to the store and buying the latest, greatest gadget. It’s more than buying the gear, it’s rubbing elbows with other tech aficionados, geeksters and gawkers. It’s fun. It’s exciting. It’s the kind of moment I look forward to.
Yesterday, at the Fort Smith AdClub meeting our special guest speaker was Susan Saurage. She gave a great presentation about trends. One thing that jumped out at me was the part where she mentioned that people are all about the EXPERIENCE. We don’t want to just Google it or read a Wiki on it… we want to live it… total submersion… full-tilt. Since our time is more compressed than ever before, the free time we do have is precious, we want to relish the moment and live life to the fullest. I am totally a believer in this way of life. I work hard. VERY HARD. I also play hard… maybe even harder. I’m a huge believer in Steven Covey’s Rule #7 – Sharpening The Saw. Sure we all have stuff to do, in fact, most of us may never see our To-Do lists fully checked off. As we wrap up one task or project, there’s always some new things – the next thing – to take its place. We have to schedule time away from work to rejuvenate and recharge. Which leads me back to the “experience or events”.
Seth Godin highlights Spectacles in his blog today. People love big events… happenings… spectacles. I find several interesting things to do throughout the year. Things that I’ve never done before or that I liked so much, I want to do again. Events & destinations to look forward to. They lie ahead on my calendar, throbbing, beckoning me to push through a dip or make something wonderful happen for a client so I can afford (both monetarily and time-wise) to participate in the next fun event or spectacle.
What big events drive you? What do you look forward to every year? What spectacle could you start?
