Some people might still think social media is a fad, but at this point, they might want to think again.
Even though still in its infancy, social media has changed life as we know it (unless you’re Amish, but even that’s arguable).
Check out these recent statistics on how immersed in social media some demographic groups in our culture have become. The next paragraph is part of a larger article from Advertising Age by Beth Snyder Bulik…
While not that many people actively engage in social media during sex, they do in bed. Retrevo found that almost half of social-media users check in via phone while lying in bed. About 48% of those polled said they check or update Facebook or Twitter after they’ve gotten into bed at night and/or before they get out of bed in the morning. That number jumps to 76% for the 25-and-younger set, with a whopping 19% of those millennials saying they also check in whenever they wake up during the night.
And this newly-refreshed, nifty video that gives a great summary of where in the world we’re at with social media. I’ve used this video before in presentations, but some new numbers are very handy to prove to your client, your boss, your team, your tribe, that you should be engaged in social media.
